Food City has pledged $800,000 in contributions for the upcoming school year. With Food City’s School Bucks Challenge, it’s easy to earn reward points. For every $1 you spend, using your Food City ValuCard, you’ll receive 1 point. Link your local school to your Food City ValuCard here. The 2024-2025 School Bucks Challenge began September 4, 2024, and continues through May 6, 2025.
“Our Food City School Bucks program has provided much-needed support for schools across our market area. Our School Bucks Challenge makes points collection quick and easy,” says Steven C. Smith, Food City president and chief executive officer.
School allocations are based upon the percentage of customer purchases assigned to each school. Schools can monitor their progress biannually online here.
“Food City is committed to supporting the education of our youth,” said Smith. “Since the program’s inception, we’ve awarded over $22.9 million in much-needed educational equipment and tools to more than 1,000 participating area schools.”
For more information about the new Food City School Bucks Challenge, contact your local school, visit foodcity.com or contact the Food City School Bucks Coordinator Lisa Johnson at 1-800-232-0174.
Headquartered in Abingdon, Virginia, K-VA-T Food Stores (Food City’s parent company) operates 157 retail outlets throughout southeast Kentucky, southwest Virginia, east Tennessee, north Georgia, and Alabama.
Betsi James is special events manager for Food City’s Knoxville and Chattanooga divisions.